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3CMedia
Journal of Community, Citizen's and Third Sector Media and Communication
ISSN 1832-6161

Issue 3 (December) 2007

Editorial
Barry Melville

Broadcasting as Curriculum: Podcasting as a Publication Option in High School (344KB PDF)
Kerrie Mackey-Smith Page 1

This article introduces a case study concerned with student engagement by exploring a speaking and listening multimodal literacy option in the classroom.

Recent Public Sphere Theory as an Evaluative Resource (313KB PDF)
Peter Collingwood Page 14

To ground an assessment of community radio’s contributions to political life, this paper reviews recent developments in public sphere theory and discourse ethics. Tracing a genealogy of thinking from Habermas to Warner, the paper argues that formative contexts of contemporary politics such as the radical pluralisation of culture, the emergence of lifestyle politics and the epistemic change to a communication paradigm – also powerful forces in community radio – can find parallel theoretical resources in recent writing on the public sphere. The dialectical engagement of open and inclusive publicity (associated with liberal public life), with a more enclosed, strategic approach (associated with community groups’ decision processes) is not a theoretical obstacle, but a highly useful resource. Underpinning ‘circulation of opinion’ analysis, it can ground a contemporary policy analysis which values both normativity and diversity.

Community Media in the Prosumer Era (273KB PDF)
Ellie Rennie Page 24

How is media convergence impacting on established, ‘broadcast-era’ community media? This paper takes SYN (a community radio licensee in Melbourne) as a case study and employs media ethnography and policy analysis to identify contemporary challenges facing community media. Community media requires a different approach to convergence than that which is commonly associated with the professional creative industries. In the community sphere, convergence is led by members and encouraged through open, participative processes. The ‘open source organisation’ is proposed here as a useful way of thinking through the challenges of convergence and the limitations of Australia’s existing communications policy framework.