8CCC commenced transmission on January 25, 1981, as the first FM radio station in Alice Springs. In the early 1990s, 8CCC commenced broadcasting to Tennant Creek.
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West Gippsland Community Radio is keenly aware of its role in the community. The local focus encourages a sense of unity, affirms regional identity and pride, and rewards local initiatives. 3BBR has an emphasis on Australian content, and on encouraging local musicians and writers. West Gippsland Community Radio now provides an overnight music format which entertains travelers, workers and night owls.